In Rolex world, even a millimeter’s difference or some red text can be major news. So today’s announcement that the brand introduced its very first fully titanium watch would be a big deal on its own.

The new Rolex Oyster Perpetual Deepsea Challenge represents two firsts for Rolex: it is the brand’s first watch crafted from RLX titanium, and its first commercially produced watch that can descend to ...

At times, Rolex tweaks its product line and business operations. If you're looking for a new Rolex timepiece, keep an eye out ...

Often dismissed, rarely flipped and surprisingly attainable, the "White Walker" challenges everything collectors think they want from a Rolex sports watch.

At this year's Watches and Wonders trade show, Rolex launched some cracking new pieces. Among them was a new dress watch line called Perpetual 1908; an Oyster Perpetual model with fun, multi-colored ...

Retail Rolex prices rose again at the start of the year. The secondary market is now, unusually, the buyer’s pal. Instead of moving in tandem, there is a widening gap between official pricing and how ...

If you thought Rolex was conservative, think again. With this year’s releases, unveiled at Watches & Wonders Geneva, the brand resoundingly rebuffed its reserved reputation. It introduced major new ...

When it comes to the fevered speculation in the run-up to Watches & Wonders each year, Rolex takes the lion’s share of attention. This year was no exception, with even more points of intrigue in the ...

In recent years, sports watches have been all the rage: sleek pendulums of steel and gold that give weight to each swing of the wrist. For many, it was a badge of honor to heft something so heavy—as ...

The new Deepsea Challenge was inspired by the experimental watch that famously accompanied filmmaker and explorer James Cameron on his historic descent into the Mariana Trench, which with a depth of ...

View post: Trainer Swears by This Underrated Exercise for Massive Back Growth and Better Shoulder Mobility View post: We're Selling Blanton’s Gold Edition Bourbon for a Penny Every Day for a Week—but ...

Rolex is no stranger to producing superior dive watches that push the limits of deep-sea exploration. The brand’s work in the area of water resistance began in 1926 with the debut of the Oyster case ...